The Forever Group is a privately held Canadian company with 30 years of experience. We pride ourselves on our entrepreneurial spirit and commitment to developing quality innovative consumer brands. We are a Brand Incubator with a focus on developing unique consumer products such as lingerie accessories, premium clothing care solutions, and natural personal care products. Our products can be found in Department, Specialty, Drug and Independent Stores across Canada, US, Europe and Asia. 

We exist to create innovative products for the things people value most.